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Every year, millions of travelers post reviews on Tripadvisor, simply because they love to help their fellow travelers! In a world of bots, algorithms, and two-word, two-star reviews, Tripadvisor invests in real experiences, details, and depth from verified real-people reviewers.

D&AD / Adweek / It’s Nice That

 
 
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Agency: Mother NY
Creatives: Eric Dennis, Julia Melograna, Christine Petrosky, Brennen Cooke, Alex Nassour, John Cherry
CD: Josh Braithwaite
Mother Design: Mark Sloan, Matt Van Leeuwen, Jess Yan, Yaya Xu, Kozue Yamada
Custom Type: Colophon
Illustrator: Giacomo Bagnara
Photographer: Jake Stangel